CARLY JACKSON

WELCOME TO MY DIGITAL DESIGN PORTFOLIO!

HELLO THERE! I’M CARLY

A designer passionate about creating work with the potential to cause positive change and make a difference.

LATEST PROJECTS

ISTD SUBMISSION: FROM FORGE TO FABRICATION

An exploration of blacksmithing through time, tracing the journey from forge to fabrication and celebrating the lasting impact of this essential trade throughout history. The book itself reflects this evolution, combining traditional blacksmithing techniques with contemporary fabrication methods and hand bookbinding.

JUST T: A TEA SHOP BRAND THAT SELLS CONNECTION

“Just T” was created with the intention of encouraging connection and conversation through the simple act of sharing a cup of tea. The brand identity reflects this ethos through a playful and sentimental visual language, while interactive touchpoints throughout the tea shop, such as conversation-starter coasters, are designed to spark meaningful interactions and bring people together.

Sleep cred: the app that rewards healthy sleep

Sleep Cred is an app concept designed to promote healthy sleep habits through personalised sleep goals tailored to each user's lifestyle and individual needs. The visual identity draws inspiration from REM sleep patterns, using a flowing gradient wave motif throughout the app and branding to create a calming and cohesive experience that reflects the science behind restorative sleep.

Nudge is a classroom engagement kit designed to encourage confidence and participation. The branding centres around the speech mark symbol, representing communication, conversation, and self-expression.

BRANDing

T is a tea shop brand centred around connection and community. The two-tone logo represents two people coming together, while the tea bag tag serves as the primary brand mark, acting as a metaphor for bringing people together throughout the brand’s identity. This simple visual concept is carried across packaging and advertising to create a cohesive and approachable brand.

APP DEVELOPMENT

The visual identity for the Sleep Cred app draws inspiration from REM sleep patterns, using a flowing gradient wave motif throughout the app and branding to create a calming and cohesive experience that reflects the science behind restorative sleep.